You decided to handle AI yourself because the free version costs nothing. That decision has a price, and it does not arrive as a bill.
Bring me the business problem. fargofactor.ai/contact-us
Most owners run the math on AI one way. Subscription price against budget. Free wins, so free is the answer. What that math leaves out is the owner's own hours, and what happens to the business while those hours are being spent.
In this Fargo Walks episode, Jeff Fargo walks through the second column of that ledger. The time going into figuring AI out. The work that stopped while it did. And the customers who made a decision during that window without you in the running.
None of it shows up in an expense report. That is the whole problem with it.
Jeff Fargo is the founder of Fargo Factor, where he helps established owners and founders streamline and scale with AI. More at fargofactor.ai.
Watch the full episode for the read he uses on this.
Bring me the business problem. fargofactor.ai/contact-us
